Legal

Terms of Service

Please read these terms carefully before using our services. They govern your relationship with Clinic Marketing Lab.

Last updated: February 11, 2026

1. Acceptance of Terms

By accessing or using the services provided by Clinic Marketing Lab ("we," "our," or "us"), including our website at https://clinicmarketinglab.com, you agree to be bound by these Terms of Service ("Terms"). If you are entering into these Terms on behalf of a business or other legal entity, you represent that you have the authority to bind such entity.

If you do not agree with any part of these Terms, you must not use our website or services. We reserve the right to modify these Terms at any time, and your continued use of our services constitutes acceptance of any changes.

2. Description of Services

Clinic Marketing Lab provides digital marketing services specifically designed for healthcare practices, including but not limited to:

Custom website design, development, and optimization for healthcare practices.
Search engine optimization (SEO), local SEO, and generative engine optimization (GEO).
Paid advertising management on Google Ads, Meta (Facebook/Instagram), and other platforms.
Online reputation management, review generation, and monitoring.
HIPAA-compliant patient intake forms, lead capture systems, and CRM integration.
Analytics, ROI tracking, and performance reporting.

The specific scope of services will be outlined in your individual service agreement or proposal. We reserve the right to modify, suspend, or discontinue any aspect of our services with reasonable notice.

3. Account Terms

When you engage our services, you agree to the following:

You must provide accurate, complete, and current information about your practice and maintain the accuracy of such information.
You are responsible for maintaining the confidentiality of any account credentials, dashboards, or reporting tools we provide.
You are responsible for all activities that occur under your account or using credentials we have provided.
You must promptly notify us of any unauthorized use of your account or any security breach.
You must comply with all applicable laws and regulations, including healthcare advertising regulations and HIPAA requirements, in connection with the content and services we provide on your behalf.

4. Payment Terms

Billing cycle — Services are billed on a monthly basis. Your billing cycle begins on the date your service agreement is executed or as specified in your proposal.
Payment method — We accept payment via credit card, ACH transfer, and wire transfer. Payments are processed through our secure third-party payment processor.
Ad spend — Any advertising spend (e.g., Google Ads, Meta Ads) is separate from our management fees and is billed directly by the respective advertising platform or as outlined in your service agreement.
Late payments — Invoices are due upon receipt unless otherwise agreed. Late payments may result in suspension of services after a 10-day grace period and written notice.
No long-term contracts — All plans are month-to-month unless a longer commitment is specifically agreed upon in writing. You may cancel with 30 days' written notice.
Refunds — Due to the nature of digital marketing services, fees for services already rendered are non-refundable. Our 60-Day Results Guarantee is subject to the specific terms outlined in your service agreement.

5. Intellectual Property

Our Intellectual Property

All content, materials, tools, methodologies, software, and proprietary processes developed by Clinic Marketing Lab remain our exclusive intellectual property. This includes our website content, marketing frameworks, reporting dashboards, and any custom tools or templates we use in delivering our services.

Client Deliverables

Upon full payment, clients receive ownership of custom deliverables created specifically for their practice, including:

Custom website designs and code created for your practice.
Original written content, copy, and blog posts produced for your practice.
Custom graphics and visual assets created specifically for your brand.

Portfolio Rights

We reserve the right to showcase work completed for clients in our portfolio, case studies, and marketing materials, unless explicitly restricted in your service agreement. We will never disclose confidential business information or patient data in any portfolio materials.

6. Limitation of Liability

To the maximum extent permitted by applicable law:

Clinic Marketing Lab shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including loss of profits, revenue, data, or business opportunities arising from or related to your use of our services.
Our total aggregate liability for any claims arising under these Terms shall not exceed the total amount paid by you to us during the six (6) months immediately preceding the event giving rise to the claim.
We do not guarantee specific results, rankings, or patient volumes. Marketing results depend on numerous factors including market conditions, competition, practice operations, and patient demand. Our 60-Day Results Guarantee is subject to the specific terms in your service agreement.
We are not liable for changes to third-party platforms (Google, Meta, etc.) that may affect campaign performance, including algorithm updates, policy changes, or platform outages.

7. HIPAA & Healthcare Compliance

Both parties acknowledge the sensitive nature of healthcare marketing:

Where our services involve access to protected health information (PHI), we will execute a Business Associate Agreement (BAA) in compliance with HIPAA regulations.
You are responsible for ensuring that any content, testimonials, or patient information you provide to us for marketing purposes has been obtained with proper patient consent and in compliance with HIPAA.
We design all patient intake forms, lead capture mechanisms, and data collection tools to comply with HIPAA security and privacy standards.
All marketing content we create for your practice will comply with applicable healthcare advertising regulations, including FTC guidelines and state-specific healthcare marketing laws.

8. Governing Law

These Terms shall be governed by and construed in accordance with the laws of the State of Delaware, United States, without regard to its conflict of law provisions.

Any disputes arising from or relating to these Terms or our services shall first be subject to good-faith negotiation between the parties. If a dispute cannot be resolved through negotiation within thirty (30) days, either party may pursue binding arbitration under the rules of the American Arbitration Association, or pursue remedies in the courts of the State of Delaware.

Nothing in these Terms shall prevent either party from seeking injunctive or other equitable relief in any court of competent jurisdiction to protect its intellectual property rights or confidential information.

9. Changes to Terms

We reserve the right to update or modify these Terms at any time. When we make changes, we will update the "Last updated" date at the top of this page.

For active clients, material changes to these Terms will be communicated via email at least thirty (30) days before they take effect. Your continued use of our services after the effective date of any changes constitutes your acceptance of the updated Terms.

We encourage you to review these Terms periodically to stay informed about your rights and obligations.

10. Contact Us

If you have any questions about these Terms of Service, please contact us:

Clinic Marketing Lab

Email: hello@clinicmarketinglab.com

Phone: +1 (888) 555-0142