The specialist patients can't find anywhere else.
Authority-led content that positions your clinic as the go-to expert — drawing in complex, chronic, and referred patients who've been turned away elsewhere.
Sound familiar?
- Pain 01
Patients don't know independent specialists exist — they go straight to the hospital
- Pain 02
No content explaining complex treatments in plain language
- Pain 03
Niche and complex enquiries lost to national directories with better SEO
- Pain 04
No way to pre-qualify whether a patient is a good candidate before the consultation
What you get — specifically.
Technical service pages that rank
Detailed pages for complex procedures, specialist diagnostics, chronic condition management, and advanced therapies — each written for the terms your patients actually search.
Symptom content that intercepts early
Blog and FAQ content targeting 'what does [symptom] mean' and similar searches — getting patients to your site before they call the hospital.
Pre-qualification questionnaire
An enquiry form that gathers patient history, previous treatments, current medications, and care goals before the appointment — so you know whether the case is viable before they arrive.
Advanced and experimental enquiry flow
Separate route for cutting-edge or specialist treatment enquiries with the right consent, disclaimers, and eligibility check built in.
All-in-One Website Refresh for optometry.
The flagship refresh, tuned with the integrations, schema, and copywriting that actually matter for complex & specialist treatments.
- 01Everything in Clinic SEO Starter, plus:
- 0240 search-optimised treatment & local articles per month
- 03100 local + healthcare directory citations
- 042 niche edits / in-content links per month from health & local sites (DR30+)
- 05Featured snippet + 'People Also Ask' optimisation for treatment queries
- 06Competitor tracking — your 5 nearest rival clinics in the SERPs
- 07Monthly keyword strategy refresh as seasons change (holiday aesthetics, back-to-school checks, new-patient consultation peaks)
- 08Voice-search optimisation ('Hey Google, find a dentist near me')
- 0910 new 'treatment in town' landing pages built per month
- 10Live ranking + leads dashboard you can check anytime
We've shipped this work before.
“The booking form pulls insurance details, treatment type, and pre-routes to the right clinician. We onboarded it in a week and our front desk saved 90 minutes a day on the phones.
“Corporate clients want to know you're serious before they enrol their employees in your plan. Our old site didn't say that. The new one does, and we've signed two company dental schemes since launch.
Questions specific to your industry.
Find your business.
Then grow it.
Pick a package, hit checkout, or book a 15-minute call if you'd rather have a human walk you through the scope. Either way, we'll be writing copy by next week.